THE NEW BOOK

The Flourishing Executive

An Operating System for Growth, Satisfaction, and Legacy

_______

Your business is successful on paper. Revenue is solid, the team is in place, the wins are real — and something is still off. That gap has a name, and it is not failure. It is successful dissatisfaction, and there is a way out of it.

THE FLOURISHING EXECUTIVE
A BOOK BY DANIEL STEERE · STEERING VENTURES
THE NEW BOOK

The Flourishing Executive

The Operating System for Growth, Satisfaction, and Legacy

Your business is successful on paper. Revenue is solid, the team is in place, the wins are real — and something is still off. That gap has a name, and it is not failure. It is successful dissatisfaction, and there is a way out of it.

Free chapter, sent by email. One short note a month after that, and one click to stop.
The Flourishing Executive
The Operating System for Growth, Satisfaction, and Legacy
DANIEL STEERE
[PLACEHOLDER — DROP IN FINAL COVER]
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The 90-second assessment — which of the three states you are in
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The signature keynote, 45–60 minutes
Past stages: Vistage, Fiserv Forum, Emory, Georgia Tech
Keynote, extended session, workshop series, or full-day offsite
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WHAT THE BOOK IS ABOUT

Most successful executives get stuck in one of three states.

Most leaders feel the symptoms long before they can name the cause. The book gives you the language first, because you cannot fix a problem you can only feel.

FRUSTRATED

Growth has stalled.

The business plateaus, or it only moves when you push it. Organizational obstacles are blocking growth.

EXHAUSTED

The wins cost too much.

Success arrives, and it bills you for your health, your family, and your energy. Internal obstacles are blocking satisfaction.

APATHETIC

You arrived, and shrugged.

You have been climbing the wrong ladder. Systemic obstacles are blocking legacy.

That is not dramatic failure. It is worse.
It is successful dissatisfaction.
THE REFRAME

Growth, satisfaction, and legacy are fruit — not goals.

You cannot pull on fruit to make more of it. You tend the tree that grows it. Most executives have spent a decade pulling.

The book hands you the operating system underneath — the same four-part frame Daniel uses with executive teams — and shows you which part of it is quietly failing in your business right now.

THE OPERATING SYSTEM
01
Vision
Where this is actually going, in language your team can repeat.
02
Journey
The path from here to there, with the hard parts named out loud.
03
Culture
What your people actually do when you are not in the room.
04
Results
What you measure, and what that measurement is quietly teaching everyone.

People who coach executives for a living

“I get paid thousands of dollars to coach executives, and Daniel is the guy I want to coach me.”

Scott Wozniak
Author, speaker, CEO of Swoz Consulting

“He showed genuine vulnerability and caring while sharing real-life stories and solutions for building resilience, both corporately and personally.”

Jay McDonald
Master Chair, Vistage Worldwide

“It is extremely rare to find a consultant who can quickly grasp the big picture, clarify the vision, develop a strategy, and then execute it.”

Terry Gyger
Founder of City-to-City and Anago Partners
[PHOTO OF
DANIEL]
WHO WROTE THIS

Daniel Steere

Founder of Steering Ventures. Leadership roles in two Fortune 500 organizations, head of product for multiple technology startups, and executive coach to Chick-fil-A operators and mission-minded executives across the country. He works with owner-led businesses in the $10M–$50M range, and hosts the Make Work Not Suck podcast.

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THE FLOURISHING EXECUTIVE
A book by Daniel Steere · Published by Steering Ventures